Last year at ONA14, Graham Tackley spoke a little bit about the Guardian’s internal metrics tool, Ophan. In this VentureBeat piece, he and digital audience editor talk at much greater length about what it does, and how heavily it is used within the news organization.
One of the sessions I’ll be attending at ONA 2015 focuses on the Coral Project. API’s Katie Yaeger has a good primer/conversation with Greg Barber about Coral’s goals.
The project, funded by a grant from The John S. and James L. Knight Foundation, is a collaborative, open-source effort led by The Washington Post, The New York Times and Mozilla. It’s designed to further opportunities for online engagement, extending beyond comments into conversations and contributor contributions. Since the project was announced in June 2014, team members have been solidifying project details and conducting research. The team is currently in the hiring process but plans to soon begin coding software.
Just registered for ONA 2015. Here’s what I’m signed up for. Like last year, heavy emphasis on metrics and engagement:
- Moving the Needle: What’s Your Impact?
- Planning For Platform
- Three-Part Plan for Audience Engagement
- Table Talks: Audience Engagement + Impact
- Community Engagement Models for More Inclusive Journalism
- The Coral Project
In case you thought that Reddit was some hipster enclave, The Whip has this:
OK. Yes. Comicbooks.com. And it still hosts the wild, the crazy and the truly awful. But still, in May:
The most engaged, a Guardian story about new French law requiring supermarkets to donate unsold food to charity, had over 540,000 Facebook interactions. On Reddit, it attracted almost 7,000 up-votes, and over 2,500 comments. At the very top of this hugely popular thread was a link to the Guardian story, lucrative positioning for any news story.
The New York Times had five stories in the top 50 for last month. They included pieces on fracking in Pennsylvania, the abolition of the death penalty in Nebraska, and the arrest of FIFA officials on corruption charges. Each provoked significant discussion on Reddit.
The god of headline writing at the New York Post, the guy who gave American journalism its greatest headline ever, has died. Vincent A. Musetto, thank you for “Headless Body In Topless Bar.”